Jake's Blog

Creating Brands & Engaging My Audience

What I love about creating brands is that they evoke measurable responses - and didn't exist the moment before you created them. One of the most amazing hidden secrets in business¬†is written on your T-shirt. The swoosh on your sneakers speaks to you or the world and the message is all tied up in belief,…
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Excited about what’s next: Storm Hold

I've said for a long time that being employed and self-employed are often more similar than being self employed and being an Entrepreneur. A person who works for a bank writing mortgages, and a person doing mortgages while working for themselves are similar. Working as an accountant for a large company and working as an…
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Making time for fitness

The less I do the worse I feel. I appreciate working hard at the office as much as anybody. I love getting in early and pounding away until late. The problem is coming away feeling out of balance and frustrated - even angry. The rub is that as an entrepreneur there is more to get…
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The sweet sound of music

Few things influence me like sounds. Summer at night is warm in Utah. We live at 4,500 feet above sea level in a desert climate. Not a lot of bit bugs up here - just crickets. I love being outside in the music of the late night. Crickets are constant. The wind ruffling aspen leaves,¬†the…
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